marketing

Social Media Customer Service: Tips and Tools to Do it Right

Many businesses moved online in 2020 and are struggling to provide quality social media customer service. Don’t be one of them. Social media customer service is the practice of using social tools to resolve customer questions or concerns. Social customer support is highly effective because it allows customers to reach your team on the platforms […]

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Telegram Major Update: 8 New Super Publishing Features!

It was 2016 and our crowfunding campaign had just ended when, together with the incorporation of PostPickr, we proudly announced that we were the first social media tool in the world to have integrated Telegram. The recent update of Telegram is about 8 New Super Publishing Features! It was a fairly risky choice, since at

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5 Social Media Strategy Questions Every CMO Needs to Answer in 2021

With fewer events, tighter budgets, and changing customer demand, CMOs are looking to their social media programs to deliver more than ever to answer to Social Media Strategy Questions. Social media hit historical highs in the CMO budget this year. In fact, spending on social media marketing spiked by 74% to reach 23% of marketing

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27 Facebook Demographics to Inform Your Strategy in 2021

With 2.74 billion monthly active users, understanding Facebook Demographics Strategy 2021 is key to creating a successful social marketing. If your Facebook friends list includes your aunt, your boss, your ex-boyfriend, and your hairdresser, you probably already know that Facebook’s demographics are far-reaching. Yep, it seems like no matter who you are or where you

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The Top Instagram Updates You Need to Know: January 2021

Keep up with the latest Instagram updates, from new ad formats to Instagram Shop upgrades, and user-experience tweaks, and more. The Top Instagram Updates You Need to Know: January 2021 Keep informed with this rundown of Instagram’s latest updates. From new ad formats to Instagram Shop upgrades, Instagram is constantly introducing new features for marketers.

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The Top Facebook Updates You Need to Know: January 2021

New Facebook updates are always in the works, which is to say there are always new opportunities to get ahead of your competitors. Here is the Top Facebook Updates You Need to Know: January 2021 “The only constant is change,” Greek philosopher Heraclitus has famously said. We can’t prove it, but we’re pretty sure he

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Instagram Video: Best Practices and Tools for Creating Engaging Content

Instagram video (Stories, in feed, Reels, IGTV, and live) is an absolute must-have in your brand’s social media strategy. Instagram Video: Best Practices and Tools for Creating Engaging Content Video  for Instagram is available in five formats: Reels, Live, IGTV, Stories, and in-feed video posts. The explosion of video across the platform is a lot

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Instagram Demographics in 2021: Important User Stats for Marketers

Who exactly are the one billion people using Instagram every day? An intelligent understanding of Instagram demographics is essential for savvy marketers. Instagram Demographics in 2021: Important User Stats for Marketers Instagram demographics give marketers a way to get to know the people behind the numbers. And with more than one billion people on the

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