Developing a clear understanding of your social media target audience may be the most important thing you do as a social media marketer. How to Find and Target Your Social Media Audience? Your target audience informs all elements of your social media strategy. Here’s a hint before we dig in: Your target audience is not […]
How to Find and Target Your Social Media Audience Read More »
According to surveys, 76% of all companies already use Instagram for marketing purposes. In this blog post, you will learn about the potential of the platform for brands and why it is worth it to create a Business or Creator Account in Instagram and connect it with Facebook Business page. Instagram has noticed its potential as
Are you looking to make Instagram a bigger focus in 2021? Here is Instagram Facts for 2021 insights. The platform remains one of the only billion-user social platforms, and with more recent additions like Reels and Shops, the app continues to evolve its use case, and facilitate more ways to engage and inspire potential customers,
21 Instagram Facts for 2021 [Infographic] Read More »
As users, we encounter Facebook advertising on a daily basis without much consideration of the thought, research, and effort that goes into the content in our feeds. When the tables are turned, and it comes time for business owners to build their own Facebook campaign, the world of social media advertising can suddenly become a
A Guide to Facebook Advertising Read More »
Do you want to retarget your offline event customer in Facebook? Do you know how to create the offline event custom audience? The answer is – Create Offline Activity Custom Audiences for Facebook Ads This article will help you discover how to create the offline events and new offline activity custom audience for your Facebook
How to Create Offline Activity Custom Audiences for Facebook Ads Read More »
Facebook remains the dominant social media platform. In a recent earnings call, CEO Mark Zuckerberg shared that there are more than 2.2 billion monthly actives, with almost 1.5 billion using it every day. That means that small business owners who are not advertising on Facebook are missing out on an opportunity to connect with about a
A Quick and Effective Approach to Facebook Advertising Read More »
Instagram has quickly become one of the most important social media platforms for small business owners. With more than 1 billion active users each month, Instagram provides a tremendous opportunity for businesses looking to reach a new, relevant audience. Here is a Small Business Guide to Instagram Stories. While you do have the option to create
A Small Business Guide to Instagram Stories Read More »
There is no denying that social media is one of the best methods for engaging consumers and raising brand awareness in China, as the country has a remarkable high mobile device penetration rate. Consumers in China who once compared products and prices by shopping in malls are now utilizing short videos to make purchase decisions.
How the Rise of Business Short Videos Platforms is Important for your Brand Read More »
Short video platforms are incredibly popular because they have a high rate of user stickiness and are an easy to use way to connect with a large, targeted audience. TikTok Business Video Platform. Douyin and Kuaishou are two of the most used short-video platforms in China that are prefect for young, tech savvy consumers who take
TikTok Business Video Platform: Hottest Short Video for New Business Opportunity Read More »
If you truly want to connect with your target audience, you need to share with them on a regular basis. One of the most powerful ways to do this is through visual content. You could publish an article or share a picture, but one of the more personalized forms of consumer advertising is through video.
TikTok Advertising : How to Advertise Your Brand Read More »